{"id":3437,"date":"2025-07-08T16:44:00","date_gmt":"2025-07-08T14:44:00","guid":{"rendered":"https:\/\/www.serviceday.it\/automotive-aftersales-the-new-epicentre-of-value\/"},"modified":"2025-10-28T10:15:14","modified_gmt":"2025-10-28T09:15:14","slug":"automotive-aftersales-the-new-epicentre-of-value","status":"publish","type":"post","link":"https:\/\/www.serviceday.it\/en\/automotive-aftersales-the-new-epicentre-of-value\/","title":{"rendered":"Automotive aftersales: the new epicentre of value"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<p>\nNel mondo dell\u2019automotive, l\u2019<strong>aftersales<\/strong> sta vivendo una trasformazione profonda. Da servizio di supporto, <strong>si sta evolvendo<\/strong> in una vera e propria leva strategica per il futuro del business.&#13;\n<p>I numeri parlano chiaro: secondo lo studio \u201c<strong><a href=\"https:\/\/shop.quintegia.it\/prodotto\/asn24\/\" target=\"_blank\" rel=\"noopener\">After-sales Navigator<\/a>: Presente e futuro del post vendita per le concessionarie<\/strong>\u201d realizzato da Quintegia a fine 2024, <strong>il 66% dei dealer punta sulle persone come asset chiave per crescere, seguito da un 49% che crede nell\u2019ottimizzazione dei processi interni.<\/strong><\/p>&#13;\n<p>\nQuesto significa che<strong> la competitivit\u00e0 si gioca sempre pi\u00f9 su fattori umani e organizzativi<\/strong>, non solo tecnologici. Meno impattanti, ma comunque rilevanti, sono la customer experience (19%), le strutture (16%) e l\u2019ampliamento del portafoglio brand (6%).&#13;\n<p>\nLa <strong>transizione verso l\u2019elettrico \u00e8 la variabile<\/strong> che sta riscrivendo le regole: <strong>il 67% dei concessionari prevede impatti significativi sul business aftersales<\/strong>. Ma la risposta \u00e8 gi\u00e0 in atto: si guarda con crescente attenzione a carrozzeria, pneumatici e servizi, settori capaci di compensare la riduzione della manutenzione meccanica tradizionale.&#13;\n<p>\nL\u2019aftersales oggi \u00e8 il baricentro dove si incrociano innovazione, fidelizzazione e marginalit\u00e0. Un\u2019area da valorizzare con investimenti mirati, formazione continua e nuove visioni di servizio.\r\n<p>\n<strong>Chi sapr\u00e0 cogliere questa evoluzione sar\u00e0 il protagonista dell\u2019automotive di domani.<\/strong>&#13;\n<p><\/p><p>After-sales Navigator is a study that will be repeated in 2025 by Quintegia, and the new results will be previewed at Service Day, scheduled for October. This event is now a must for anyone working in the industry. <\/p>\n<p>If the future of after-sales is important to you, Service Day is the place to gather insights, engage with leaders of change and find inspiration to tackle new challenges. Find out more about the programme and topics for the 2025 edition by visiting the <strong><a href=\"https:\/\/www.serviceday.it\/en\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #f47721;\">official website<\/span><\/a><\/strong>. <\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;64px&#8221;][\/vc_column][\/vc_row][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p><a class=\"gradient-anchor-button gab-monochrome-solid gab-thick gab-align-center\" href=\"https:\/\/www.serviceday.it\/en\/how-to-participate\/\" target=\"_blank\" rel=\"noopener\">Take part in Service Day 2025<\/a><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p><a class=\"gradient-anchor-button gab-monochrome-solid gab-thick gab-align-center\" href=\"https:\/\/www.serviceday.it\/en\/become-a-sponsor\/\" target=\"_blank\" rel=\"noopener\">Become a sponsor<\/a><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;] Nel mondo dell\u2019automotive, l\u2019aftersales sta vivendo una trasformazione profonda. Da servizio di supporto, si sta evolvendo in una vera e propria leva strategica per il futuro del business.&#13; I numeri parlano chiaro: secondo lo studio \u201cAfter-sales Navigator: Presente e futuro del post vendita per le concessionarie\u201d realizzato da Quintegia a fine 2024, il&hellip;<\/p>\n","protected":false},"author":6,"featured_media":3394,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3437","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-senza-categoria","category-1","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Automotive aftersales: the new epicentre of value - Service Day<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.serviceday.it\/en\/automotive-aftersales-the-new-epicentre-of-value\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Automotive aftersales: the new epicentre of value - Service Day\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column][vc_column_text css=&#8221;&#8221;] Nel mondo dell\u2019automotive, l\u2019aftersales sta vivendo una trasformazione profonda. 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